What this fixes.
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Last-click attribution misallocates 20–40% of budget
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Channels fight over the same conversion
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No clean view of B2B journey across paid + content
Three jobs, on rails.
All data
Paid channels, CRM, product analytics — one view.
Multi-touch
Shapley / Markov / position-based — pick what fits the cycle.
Budget shift
Monthly memo on where to reallocate spend.
One scenario, one outcome.
Q3 spend: 60% paid social, 30% search, 10% content syndication.
Model says paid social is over-credited 22%, content syndication under-credited 31%. Q4 shifts 15% of budget, pipeline grows 18%.
Scoped on a call.
4–6 weeks
Pilot → retainer
Scope confirmed in a 30-minute call. Fixed scope, fixed timeline before you sign. We'll send a one-page proposal within 48 hours.
Book a call →Same category.
Content Factory
10–50 on-brand posts per week: blog, LinkedIn, X, newsletter — from a single editorial brief.
A/B Creative Generator
20 ad variants per segment per week — copy, imagery, CTAs — ranked by live performance daily.
Localization Engine
Translate sites, lifecycle emails and ad creative into 10–40 languages with brand-voice consistency.